Several of the web's most popular sites (  JUL 29 2007

Several of the web's most popular sites (Digg, YouTube, MySpace, CNN) are using the mullet strategy (business up front, party in the rear) for content to attract both boisterous users and well-heeled advertisers. "They let users party, argue, and vent on the secondary pages" -- that's the party in the rear -- "but professional editors keep the front page looking sharp" -- the business up front.

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