Keeping too many doors open narrows our  DERON BAUMAN  ·  MAR 03 2008

Keeping too many doors open narrows our options.

"Closing a door on an option is experienced as a loss, and people are willing to pay a price to avoid the emotion of loss," Dr. Ariely says. In the experiment, the price was easy to measure in lost cash. In life, the costs are less obvious -- wasted time, missed opportunities. If you are afraid to drop any project at the office, you pay for it at home.

Read more posts on kottke.org about:
options   psychology   sociology

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