homeabout kottke.orgarchives + tags

Beyonce’s Single Ladies covered by Pomplamoose

posted by Jason Kottke   Oct 13, 2009

A good example of what Robin Sloan calls the production-as-performance video.

What I love about the approach is that it’s showing us a complicated, virtuoso performance, but making it really clear and accessible at the same time. It’s entertaining, but it’s also an exercise in demystification — which of course is exactly the opposite objective of every music video, ever. Their purpose has been to mystify, to masquerade, to mythologize in real-time.

We Work Remotely