kottke.org posts about The 50th Law

The 50th LawJun 23 2009

The 50th Law

Robert Greene, author of The 48 Laws of Power, which has been influential in both halls of business and hip-hop circles, has written a new book with rapper 50 Cent called The 50th Law. Greene was initially skeptical of 50 Cent as a co-author but was impressed by their initial meeting.

He was in the midst of a power struggle with a rival rapper and he talked quite openly about the strategies he was employing, including mistakes he had made along the way. He analyzed his own actions with detachment, as if he were talking about another person. Over the last few years he had witnessed a lot of nasty maneuvering within the music business, and he seemed to want to discuss this with somebody from the outside. He was not interested in myths but reality. Contrary to his public persona, he had a Zen-like calmness that impressed me.

The main theme of the book is about fear and "the reverse power that you can obtain by overcoming [it]".

We found stories from his own life that would illustrate these ideas, many of them culled from his days as a hustler and even highlighting mistakes along the way that taught him valuable lessons. Later, from my own research, I would bring in examples from other historical figures who exemplified this trait. Many of them would be African Americans--Frederick Douglass, James Baldwin, Miles Davis, Malcolm X, Hurricane Carter, et al--whose fearless quality was forged by their harsh struggles against racism. Others would come from all periods and cultures--the Stoics, Joan of Arc, JFK, Leonardo da Vinci, Mao tse-tung, and so on.

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