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kottke.org posts about The Awl

Sicha and pals are Awl in (and other puns)

posted by Jason Kottke   Oct 25, 2010

Nice little piece by David Carr in the NY Times about The Awl, a small batch blogging concern owned and operated by Choire Sicha, Alex Balk, and David Cho.

“My friends keep talking to me about how they want to start a Web site, but they need to get some backing, and I look at them and ask them what they are waiting for,” Mr. Sicha said. “All it takes is some WordPress and a lot of typing. Sure, I went broke trying to start it, it trashed my life and I work all the time, but other than that, it wasn’t that hard to figure out.”

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