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Postmodernism, Writ Small

Postmodernism, Writ Small is a brief history of the Post-It Note: "Until Fry took an interest in Silver's adhesive, it was considered a failure rather than an invention. As far as anyone in 3M's marketing department knew, there was no great consumer demand for lousy tape. But for Fry's purposes, this new kind of adhesive was perfect. It would allow him to create a bookmark that would stay fixed to a page, but also be easily removable."

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This entry was published on April 29, 2002 at 11:19 am.

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You're visiting kottke.org. All content by Jason Kottke (contact me) unless otherwise noted, with some restrictions on its use. Good luck will come to those who dig around in the archives. If you've reached this point by accident, I suggest panic. In memory of DFW, rest in peace. Thanks for everything.