kottke.org

...is a weblog about the liberal arts 2.0 edited by Jason Kottke since March 1998 (archives). You can read about me and kottke.org here. If you've got questions, concerns, or interesting links, send them along.

Go forth and consume

Paul Ford on the word "consumers":

The word "consumers" makes me sad for this world. Whenever someone tries to convince you of advertising's nobility, remember that word -- the industry looks at you and sees not a human, but a gobbling creature with money to spend.

I can't recall where I heard this, but my favorite definition of a consumer is "a wallet with a mouth".

By Jason Kottke    Feb 25, 2004 at 03:09 pm

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