Advertising in wireless network names  DEC 11 2008

In an effort to entice their wifi freeloaders to buy more coffee, a chain of coffee shops in Holland integrated menu items into the name of their wireless network. Some network names included:

ButAnotherCupYouCheapskate
TodaysSpecialEspresso1,60Euro
BuyaLargeLatteGetBrownieForFree
BuyCoffeeForCuteGirlOverThere?

I wonder if this tactic worked. (via swissmiss)

Read more posts on kottke.org about:
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