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kottke.org posts about Panera Bread

Restaurant chain opens pay what you can cafe

posted by Aaron Cohen   May 19, 2010

Panera Bread Co converted one of their St. Louis locations into a cafe without prices. I love this model, but I feel like it probably works better with one of a kind products (art, music, movies, books) that are likely to have passionate fans. I hope it works, though. Ron Shaich Panera’s chairman had this to say:

I’m trying to find out what human nature is all about. My hope is that we can eventually do this in every community where there’s a Panera.

(via @cdefazio)

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