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kottke.org posts about '37signals'

37signals is running some experiments with the goal of making people happy in the workplace. So far they have implemented shorter work weeks, funding people's passions, and discretionary spending accounts. The funding people's passions idea reminds me of my time as an internet developer at Nortel in the mid-90s. We set up informal lunch-time sessions where each of us would take turns teaching others something we knew. I learned more in my time there, because of that, than I have in any other work environment. Of course, our sessions were spontaneous and definitely not institutional. They were the result of a great boss and motivated people. The idea that this sort of innovation exists institutionally speaks strongly for the culture 37signals is creating and perhaps hints at why some companies survived the initial internet bubble and others didn't.

Update: This just in:

I am perfectly willing to acknowledge that not all of us excel at the same things, but I'm coming to believe more and more firmly that this whole "typical person" entity is a myth. I've never met a typical person. There are only people who are passionate about what they do, and people who aren't. When the latter become the former, they become "atypical", because suddenly they are self-motivated, insightful, excited, optimistic, and happy.

Job board

Every week, I get 3 or 4 inquiries from people looking for jobs in the web design/technology area or for employees (happily, it's more the latter than the former these days). When I hear about someone who needs some work done and I have a friend or friend of a friend who's available, I'm glad to make the connection. For the past couple of years, I've wanted to build a job board for kottke.org to make more of these connections possible, but I never got around to it. So when Jason Fried asked me if I wanted to put a link to the simple, focused 37signals Job Board on kottke.org (you'll find it on every page of the site, below The Deck ad), that seemed to be the next best thing to building my own. I've been referring people there anyway, so a stronger connection makes sense.

Web 2.0, a definition of sorts

37signals recently polled the customers of their online project management application and one of the questions asked what Web 2.0 meant to them. They've posted 500 answers to that question on their site; it's an interesting read. I decided to do a quick and dirty analysis of the most frequently used words by the respondents, hoping that the result would provide a collective definition of sorts for the term Web 2.0. By the time I'd finished (with several timeouts and distractive blog-related detours), I went back to the thread and saw that Jacob Kaplan-Moss had already completed an analysis. Here are his top 15 words:

web - 348
ajax - 107
applications - 93
new - 78
user - 71
apps - 44
desktop - 40
sites - 37
people - 36
internet - 36
content - 34
think - 33
software - 31
services - 30
technologies - 29

Just for kicks, here's my top 30:

web: 347
ajax: 105
more: 99
applications: 92
new: 77
user: 69
use: 47
apps: 43
desktop: 39
sites: 38
internet: 35
people: 35
content: 33
think: 32
software: 30
using: 30
etc: 29
services: 29
next: 28
technologies: 28
interactive: 28
generation: 27
application: 25
marketing: 25
websites: 23
better: 23
social: 23
users: 22
hype: 22
buzzword: 21
interfaces: 20

For some reason (my shoddy programming skills are a likely culprit), my word counts are slightly different than Jacob's, but they're close. I also left in a few words that he removed but that I thought were relevant, like "more", "use", "using", and "etc". Here are a few more interesting words and their frequency counts:

community: 17
collaboration: 13
companies: 13
bubble: 10
ruby: 9
rounded: 9
gradients: 8
rails: 7
37signals: 6
tagging: 6
flickr: 5
wikis: 5
overused: 5
o'reilly: 5
hyped: 5
overhyped: 5

Not sure this provides much of a definition, but it's fun to play around with.

Big ol' obvious caveat: I performed a straight-up word frequency analysis which did not take into account the context of particular words (e.g. no distinction between different uses of words like "think": "I think Web 2.0 sucks" and "Web 2.0 products make users think"), phrase frequency ("web 2.0", "next generation", "rounded corners"), or anything like that. This obviously limits the utility of the analysis; hence "quick and dirty".

Update: Perhaps a better "definition" of Web 2.0 comes from the related tags at del.icio.us:

ajax
tools
web
blog
webdesign
software
design
social
programming
javascript
business

Not bad.

Update: del.icio.us did this analysis back in November 2005. (thx, maciej)

Jeff Bezos invests in 37signals, making them bigger and a little less Real. But seriously, I had always wondered how 37s was going to grow and this is a bit of an answer to that question. Congrats, guys. (thx, steve)

Update: Tom has some thoughts on Bezos' next investments, most likely 31functions.com, 25description.com, and 19options.com.

Nice interview with 37signals' Jason Fried by Khoi Vinh.

Rebutting Caterina, David says it's a great time to start a business. Good points by both, but they're ultimately arguing different things. ps. Staying small isn't the answer to everything, guys.

DIY book publishing

37signals has published their latest book, Getting Real, as a PDF download that they are distributing themselves. After more than a day, they've sold over 1750 copies at $19 apiece:

That's exciting. These numbers demolish the sales pace of our first book, Defensive Design for the Web, which was released through the traditional publisher/bookstore model. DIY publishing: There's a new sheriff in town.

If you do the math, that's ~$33,000 in sales in one day. I don't know what the advance would be on a book like that, but they've got to be approaching it, and if/when they reach that figure, the profit margin on subsequent sales will be much higher than the royalties paid by a publishing company. Interesting experiment.

Jason @ 37signals noticed a great feature of the new iMac with built-in iSight. The screen is the flash for the camera so just before you take a photo, the screen flashes a bright white. Fantastic.

Salon profile of 37signals and "the next web revolution". Also noted (for the first time in public, I think): Adaptive Path's secret web app is "a tool to help bloggers measure traffic and other stats on their site [and] will be out by the end of the year".

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kottke.org is a weblog about the liberal arts 2.0 edited by Jason Kottke since March 1998. You can read about me and kottke.org here. If you've got questions, concerns, or an interesting link for me, send them along. Here's the kottke.org RSS feed kottke.org RSS feed.

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