Cignature Films is showing the first episode of Mad Men in its entirety but with all of the cigarettes replaced with kazoos. Here’s a short clip (watch the whole thing here):
Though smoking in movies was a staple element of old Hollywood, the Center for Disease Control and Prevention found that tobacco has had a resurgence in recent years on the big screen. It has been reported that 44% of adolescents who start smoking do so because of smoking images they have seen in the movies. Cignature Films wants to change this statistic for the better.
They also have plans to do the same with Fight Club, The Godfather, and Stranger Things. I’m wondering how long this is gonna stay up though…a clip or two is perhaps covered under fair use but I can’t see studios allowing entire movies and episodes to be shown without some kind of legal action. (via rob walker)
Yesterday, New York raised the tax on cigarettes by $1.25. With the previous taxes, the city tax of $1.25, and the variable pricing one sees at retail outlets around the city, people are now paying somewhere between $8 and $12 for a pack of cigarettes in NYC. Some smokers are understandably upset about the price but how does it compare to other enjoyments? If smoking a single cigarette takes five minutes and at $10 & 20 cigarettes per pack, smoking costs a smoker $6/hour. Some other NYC diversions, priced roughly by the hour:
Ice skating in Central Park: $4.25/hr
Yankees game (cheap seats): $5/hr
Smoking: $6/hr
Visit to MoMA: $8/hr
After-work drinks: $10/hr
Movie w/popcorn & soda: $11/hr
Dinner @ McDonald’s: $11/hr
Dinner @ Daniel: $85/hr
Helicopter tour of NYC: $600/hr
Spitzer-grade call girl: $1000+/hr
For reference, NY State minimum wage is $7.15/hr. (Digg this?)
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