kottke.org posts about Coca-Cola

This American Life discovers Coke secret formulaFeb 18 2011

Well, sorta kinda maybe almost not really discovered it. But the story is still well worth a listen...I've never heard Ira Glass quite so on-the-edge-of-his-seat giddy.

Coke Recipe

The formula for Coca-Cola is one of the most jealously guarded trade secrets in the world. So we were surprised to come across a 1979 newspaper article with what looked like the original recipe for Coke. Talking to historian Mark Pendergrast, author of For God, Country and Coca-Cola, we were even more surprised when we found reasons to believe the recipe is real.

If you'd like to mix up your own batch of Coca-Cola, here's the original recipe and instructions.

Andy Warhol on Coca-ColaOct 18 2010

This is one of my favorite quotes from anyone; it's from Warhol's 1975 book, The Philosophy of Andy Warhol.

What's great about this country is that America started the tradition where the richest consumers buy essentially the same things as the poorest. You can be watching TV and see Coca-Cola, and you know that the President drinks Coke, Liz Taylor drinks Coke, and just think, you can drink Coke, too. A Coke is a Coke and no amount of money can get you a better Coke than the one the bum on the corner is drinking. All the Cokes are the same and all the Cokes are good. Liz Taylor knows it, the President knows it, the bum knows it, and you know it.

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